How you may use these check points and reminders to increase the power of headlines to grab attention of customers.
Check points and reminders.
For headlines are:
Use a headline that promises a huge benefit
Make headline and sub-headline, opening short and to the point
Use a headline that selects prospects
Mention your offer immediately i.e. free info re: xxx to your prospects
Offer something of value
Short (words, sentences, paragraphs)
Educate your prospects
Use questions to get reader involved
Be specific; give details and facts
Use action words, build emotion
Use testimonials and quotes
Guarantee. This gives the buyer a sense of control
Ask reader to imagine or visualize and experience what you say
Tie copy to needs and desires
Sell the emphasize benefits, advantages, and fulfilling needs.
Use strong appeal, don’t spend time on minor claims
Build your ad entirely around your free offer
Include an attractive description of your offer
Help reader identify with you and what you say
Be sincere but add personality and human interest
The offer and the call of action Active verbs, graphic nouns, and paint clear picture.
Even long copy can be seen short if written with care while providing useful and compelling information
Read your ads that interest you, especially direct mail, and adapt the better concept for own use.
Next topic:
Use these greatest headlines to increase the sale of your existing or future online businesss.
Sunday, June 03, 2007
Sunday, May 27, 2007
Power behind the sale force.
This is how to create a powerful headline to grab customers’ attention.
Does the headline use any powerful action words and phrases?
Successful direct response advertising copywriters rely upon and assortment of key words and phrases that prompt readers to buy.
They have a collection of words that sell.
“FREE” is the #1 “grabber” that always gets attention.
Here are a lot variations using FREE:
Free gift
Absolutely free
Yours free
Call for free information
Free of charge
Giving away free
Claims your free
Yours free just for responding
Other “grabbers” include:
How to
New
Money
It is time for ___
Cash
Get hook on ___
Success starts with ___
Can you afford not to ___
Attention!
Easy
Limited time
Win
Secret
Good news
The price cutters
Announcing the first ___
Words and phrases are needed to communicate the benefits, value, or appeal of your products or services.
Words and phrases those make your product or service stand out.
The right “call to action” words will increase responses.
An “no obligation offer”, “a guarantee”, or “a trail” also prompt people to action.
Next topic:
How you may use this check points and reminder to increase the power of headline to grab attention of customers.
Does the headline use any powerful action words and phrases?
Successful direct response advertising copywriters rely upon and assortment of key words and phrases that prompt readers to buy.
They have a collection of words that sell.
“FREE” is the #1 “grabber” that always gets attention.
Here are a lot variations using FREE:
Free gift
Absolutely free
Yours free
Call for free information
Free of charge
Giving away free
Claims your free
Yours free just for responding
Other “grabbers” include:
How to
New
Money
It is time for ___
Cash
Get hook on ___
Success starts with ___
Can you afford not to ___
Attention!
Easy
Limited time
Win
Secret
Good news
The price cutters
Announcing the first ___
Words and phrases are needed to communicate the benefits, value, or appeal of your products or services.
Words and phrases those make your product or service stand out.
The right “call to action” words will increase responses.
An “no obligation offer”, “a guarantee”, or “a trail” also prompt people to action.
Next topic:
How you may use this check points and reminder to increase the power of headline to grab attention of customers.
Sunday, May 20, 2007
Increase your response rate by 100% or more
This is how you can test the headlines to work the way you want them to.
Test your headline by asking these questions.
If you don’t clearly define what makes doing business special, your customers won’t be able to either.
Does the headline-----?
Promise a benefit
Solve a problem
Appeal to the customer’s self interest
Arouse curiosity
Offer news
Is your headline has a great offer?
Use a power-packed headline and sub-headline
Sell benefits
Appeal to human nature
Use facts and specifics
Use testimonials and endorsements
Add a guarantee
Lead customers to actions
Offer bonuses or special incentives
Examples of great offers are:
Third party referral
Offer referral fee to someone who recommends your products or services to customers.
Get a member offer
Health clubs, book clubs, can give members a free gift or a fee when they bring a friend.
Personal offer
For self-improvement or self-analysis products, offer personal evaluation. This is good for professionals also.
Next topic: How you can create a powerful headline to grab customers’ attention.
Test your headline by asking these questions.
If you don’t clearly define what makes doing business special, your customers won’t be able to either.
Does the headline-----?
Promise a benefit
Solve a problem
Appeal to the customer’s self interest
Arouse curiosity
Offer news
Is your headline has a great offer?
Use a power-packed headline and sub-headline
Sell benefits
Appeal to human nature
Use facts and specifics
Use testimonials and endorsements
Add a guarantee
Lead customers to actions
Offer bonuses or special incentives
Examples of great offers are:
Third party referral
Offer referral fee to someone who recommends your products or services to customers.
Get a member offer
Health clubs, book clubs, can give members a free gift or a fee when they bring a friend.
Personal offer
For self-improvement or self-analysis products, offer personal evaluation. This is good for professionals also.
Next topic: How you can create a powerful headline to grab customers’ attention.
Thursday, May 17, 2007
Unstoppable Sale hammer
This is how you can sell product or service on the net and make a fortune.
A successful business is depended on 20% of its product and 80% of its promotion.
How do you get the traffic to come to your website?
It is an art.
A common misconception about Internet marketing is that all you need is a website and you can make millions of sales.
Research shows that very few people actually buy on their first visit to a website.
This figure can be as low as 1-2%. Even with such a low figure. It is profitable when you are advertising, because product and delivery costs are close to zero!
As many as 70% of your visitors will be concerned about making online purchases, you must build a relationship with your prospects, in order to convert them to customers.
Ever heard the saying---“Tell people often enough and they will get it in a flash”
Things only get interesting after “about the fourth contact”, when perhaps 10% of your total sales come in. Two thirds of your business will need five to ten contacts to act.
Therefore, your problem is how to keep in contact with visitors long enough to turn them into paying customers?
People want ritual predictability and order in their lives. They want security and limited risk. They also want opportunity and hope.
They need to nurture and be nurtured, love and be loved, to give and to receive. They want to be appreciated, and recognized as someone special.
They all are silently looking for someone to help and show them the way.
A kind word, a helping hand, a show of faith and trust, and a little extra when it isn’t asked for, that what people respond to.
The reason why people always look for a good “headline” is to satisfy their needs.
Next topic:
How you can grab attention of potential customers and compel them to dig for more.
Friday, May 11, 2007
Proven concepts
This is how to incorporate successful business concepts with the marketing concepts to promote your report program business.
These proven business concepts are used to accelerate the process for your financial freedom.
For example,
Helping other associates market their reports. The associates help the associates of lower level to promote the same program but different reports.
Also, associates of different level promote different reports in different time zone and different geographical countries.
All of people in the same “organization” benefit when customers buy different reports from seven different report owners.
Incorporate all the above marketing concepts with resources on the net to form a powerful team promoting the Eight Marketing Report Program to make a fortune.
Next topic: How you can sell product or service on the net and make a fortune.
These proven business concepts are used to accelerate the process for your financial freedom.
For example,
Helping other associates market their reports. The associates help the associates of lower level to promote the same program but different reports.
Also, associates of different level promote different reports in different time zone and different geographical countries.
All of people in the same “organization” benefit when customers buy different reports from seven different report owners.
Incorporate all the above marketing concepts with resources on the net to form a powerful team promoting the Eight Marketing Report Program to make a fortune.
Next topic: How you can sell product or service on the net and make a fortune.
Tuesday, November 21, 2006
This is how ...
This is how to use proven marketing concepts to promote
this Program.
Concepts of performance marketing and prospects sorting
are spill over into the affiliate program marketing, and
get a great result.
These two marketing systems are the foundation of the target
on marketing online or offline.
Performance marketing is a complete sale process and
it is like that:
* Getting your prospects attention through classified ads
* Gaining a customer through a persuasive marketing copy
which is delivered through your website and/or auto responders
* Accepting payment from customers
* Delivering products when customers make a purchase
* Sending “follow-up” messages before and after a sale
Prospect sorting is the concept that leads you to reach
yours “selective” customers at the lowest cost.
Instead of avoiding the objective of tradition Internet
marketing methods which try to get the attention of everybody
in the market, concentrate your marketing effort
to the most effective area.
Your ads focus on the people who would buy product
from you.
Place your ads where person will see them.
Next topic:
How to incorporate successful business concepts with the
marketing concepts to promote this Program business.
this Program.
Concepts of performance marketing and prospects sorting
are spill over into the affiliate program marketing, and
get a great result.
These two marketing systems are the foundation of the target
on marketing online or offline.
Performance marketing is a complete sale process and
it is like that:
* Getting your prospects attention through classified ads
* Gaining a customer through a persuasive marketing copy
which is delivered through your website and/or auto responders
* Accepting payment from customers
* Delivering products when customers make a purchase
* Sending “follow-up” messages before and after a sale
Prospect sorting is the concept that leads you to reach
yours “selective” customers at the lowest cost.
Instead of avoiding the objective of tradition Internet
marketing methods which try to get the attention of everybody
in the market, concentrate your marketing effort
to the most effective area.
Your ads focus on the people who would buy product
from you.
Place your ads where person will see them.
Next topic:
How to incorporate successful business concepts with the
marketing concepts to promote this Program business.
Monday, November 06, 2006
Unique characteristic of this Program
These are the unique characteristic of this Program.
This business is selling products to customers you acquire
through advertising.
You never touch the products; they are shipped for
you by the company.
Unique characteristic of this business are:
It captures the best of all three business models together
networking, franchising, and affiliate programs.
It uses the compensation power of network marketing allows
enough entrepreneurial independent to be a true
traditional business, and at the same time captures the great
success enhancing power of the franchise model, by providing
a proven pattern of success.
It integrates the networking, franchising business concepts
with affiliate programs online.
That adds a lot of value on the business especially when
you can get pay from the brand name companies like
Google, eBay, Clickbank and many more.
You can own this franchise business without paying the
franchise fee, royalty fee when you make your fortune.
You can buy this franchise business on the net through one
of the associate of the program.
You get support from www.imsp2005.com when you need help.
Next topic:
Part 2 of the unique characteristic of this Program
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